Metadata.io Overview

Metadata.io is an AI-powered demand-generation platform designed for B2B marketers. It automates the launch, optimization, and analytics of paid ad campaigns across LinkedIn, Facebook, Google, Reddit, and X. Its patented AI agents—like Bid, Targeting, and Analyst Agents—dynamically test creatives, audiences, and bids, optimizing to revenue while syncing directly with your CRM and MAP. Metadata.io stands out as a robust choice for B2B marketers who want to offload tactical ad tasks and focus on strategic growth. With powerful automation, AI-driven insights, and end-to-end attribution, it’s ideal for demand-gen teams aiming to boost pipeline and revenue—provided you can meet the investment threshold.

Campaign Automation

AI-Powered Targeting & Optimization

Multi-Channel Execution

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In the world of B2B marketing, efficiency and scalability are key — and Metadata.io delivers both. It’s an AI-driven demand generation platform that automates paid campaign execution so marketers can generate qualified leads without managing ads manually.

If you’re tired of juggling LinkedIn, Facebook, and Google Ads dashboards, Metadata simplifies it all — turning your B2B campaigns into a streamlined, performance-driven machine.


What is Metadata.io?

Metadata.io is an AI-powered B2B marketing platform that automates paid media campaigns and optimizes demand generation workflows. It eliminates repetitive manual tasks like campaign setup, audience targeting, and budget optimization — letting marketers focus on strategy and messaging.

It’s built specifically for B2B companies, especially those running multi-channel campaigns across platforms like LinkedIn, Facebook, and Google Ads.


Who is it for?

  • B2B marketers & growth teams
  • SaaS companies looking to scale
  • Demand generation managers
  • Marketing agencies with B2B clients
  • Revenue-focused CMOs and founders

If your goal is to generate qualified pipeline instead of vanity metrics, Metadata is for you.


Key Features

  1. Campaign Automation at Scale
    Set up thousands of ad variations in minutes. Metadata automates testing across creatives, audiences, and channels.
  2. AI-Driven Targeting & Optimization
    The platform uses AI to identify high-performing combinations and allocates budget to maximize ROI automatically.
  3. CRM & Marketing Integration
    Native integrations with HubSpot, Salesforce, Marketo, and more — closing the loop between campaigns and pipeline.
  4. Multi-Channel Execution
    Run and manage ads across LinkedIn, Facebook, Google, and programmatic channels — all from one dashboard.
  5. Real Pipeline Reporting
    Go beyond clicks and impressions. Metadata ties ad spend directly to pipeline, MQLs, and revenue impact.

Use Cases

  • Launch full-funnel B2B campaigns across multiple ad platforms
  • Test 1,000+ combinations of messaging, visuals, and CTAs
  • Connect CRM data to run retargeting or lookalike campaigns
  • Automatically allocate budgets to best-performing ads
  • Prove marketing ROI with detailed pipeline reporting

Pricing

Metadata.io is built for growing teams and enterprise B2B companies. Pricing is custom-based, typically starting around $3,950/month, depending on usage, features, and campaign volume. A free demo is available on request.


Final Verdict

Metadata.io is not just another ad management tool — it’s a full-blown B2B demand generation engine. If you’re serious about pipeline growth and tired of fragmented campaign data, Metadata can bring all your efforts under one intelligent, automated roof.

For marketing teams looking to scale qualified lead generation and prove ROI, Metadata.io delivers where most platforms fall short.

Metadata.io Pros and Cons

Pros

Cons

Metadata.io User Interface

Metadata.io Pricing Plans

Metadata.io Key Features

  • Campaign Automation: One-click multi-channel ad launches
  • AI-Powered Targeting & Optimization: Deep ICP-based targeting, bid adjustments, creative testing
  • Multi-Channel Execution: Manage LinkedIn, Facebook, Google, Reddit, X campaigns from one dashboard
  • Pipeline & Revenue Attribution: CRM-linked attribution claims lead to ROI and pipeline clarity
  • Lead Enrichment: Real-time data enhancement on captured leads
  • Insights & Reporting: AI-agent “Spotlight” highlights high-intent accounts and converts actions.

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Metadata.io Alternatives

Which channels can Metadata manage?
LinkedIn, Facebook (Meta), Google Ads, Instagram, Reddit, X, and more—all from a single platform
Typical ROI realization takes around 11 months, with implementation around 1 month
Yes—full attribution means campaigns are optimized to pipeline and closed-won deals
Salesforce, Marketo, HubSpot, Eloqua, Google Analytics, plus social ad accounts and data enrichment tools
Yes—Metadata offers a free trial and custom pricing tailored to enterprise needs